Traditional bingo is deeply ingrained in Filipino culture. Such gaming activities have served as a space where people from all walks of life get to enjoy, relax, and build meaningful connections with every game.
However, the unprecedented times brought by the pandemic changed the entire gaming industry amidst quarantine restrictions preventing any form of social gatherings. The public crisis also rapidly pushed digital adoption across the world. This comes amidst a digitally adept young demographic and a significant penetration of the Internet and smartphones in recent years.
This brought both a challenge and an opportunity for gaming and leisure company DigiPlus Interactive in leading digitalisation in the Philippine gaming industry whilst creating enjoyable experiences for its players across channels.
DigiPlus Interactive has launched BingoPlus in January 2022. It is the first digital platform where bingo-loving Filipinos can play with the convenience of time and place by bringing the game live online. BingoPlus leverages the company’s deep understanding of its customers whilst bringing in innovation and technologies to offer new entertainment product formats to more Filipinos.